Open sourceYour music,
real creators,
real views.
Vetted creators make TikToks, Reels, and Shorts with your track. You approve every video. You only pay for verified views.
No bots. No black-box ads. No monthly retainers. Just real content from real people.
Free to start. No credit card required.
Why artists switch
You're probably overpaying for promotion.
Here's the ugly truth about traditional music promotion — and why Selah.fm is different.
The old way
Playlist bots
Thousands of fake streams. Zero real listeners. Zero fans.
Meta & TikTok ads
Throw money at ad managers with no guarantee of results. Pay per impression, not per view.
PR firms & retainers
$2,000/month retainers. No tracking. No verification. Just hope.
The Selah way
Real creator videos
Vetted creators make TikToks, Reels, and Shorts. Real people, real content.
You approve everything
Review every video before a single cent leaves your account.
Pay per verified view
Only pay when real people watch. No bots. Track everything in real-time.
What artists say
Promotion that actually works.
Artists and creators who stopped wasting money and started seeing real results.
“I spent thousands on playlists with empty streams. On Selah, $200 got me 15 videos with real, engaged listeners. I can actually see who made what and how it performed.”
“Wasted $1,500 on playlist pitching. On Selah, $200 got me 6 great videos from real creators. Three went semi-viral — I could never get that with ads.”
“I love browsing tracks that fit my style. Made $340 last month from 3 videos. Way better than chasing brand deals and sponsorships.”
“Found a track I loved, posted a 30-second Reel, and got paid $85 three days later. No negotiating, no waiting — just create and earn. It's that simple.”
Verified views
You own everything
Open source
Built by musicians
How it works
Three steps. Full control.
No complicated dashboards. No hidden fees. Just a simple marketplace.
For artists
Promote your music
Create your campaign
Upload your track, set your rate and budget. Takes 2 minutes.
Creators make content
Vetted creators browse campaigns and submit videos with your music.
Approve and pay
Review every video. Only pay for verified views you approve.
For creators
Earn by making content
Browse campaigns
Find tracks you love with budgets that match your style.
Create and submit
Make a TikTok, Reel, or Short. Paste the link. Done in 30 seconds.
Get paid
Earn per 1,000 verified views. Instant payout via Stripe.
Built by a musician who walked away from a record deal.
I'm Robert-Jan. Got signed young, watched labels take 98% of royalties. Built a €6M crowdfunding platform, lost everything, lived in a campervan busking on Tenerife beaches. Now I build tools so artists don't need gatekeepers. Selah.fm is open source, transparent, and built on one belief: you should own your promotion.
— Robert-Jan Mastenbroek, founder
Common questions
You're probably wondering…
Is this legit? How are views verified?
Yes. We verify views through each platform's public view counts. Creators connect their real TikTok, Instagram, or YouTube accounts. We cross-check automatically.
What if I don't like a video?
You approve every video before it goes live. Reject it — costs you nothing. You only pay for approved videos after they get verified views.
How much does it cost?
Nothing upfront. You set a CPM rate (e.g. $10,000 per 1M views) and a budget. Creators earn the full CPM. We add a 20% platform fee (your cost = CPM × 1.20). Stripe fees are separate.
Stop paying for bots.
Start paying for real views.
Join artists who finally know where every dollar goes. Real creators. Real views. Real results. Free to start.
Free to start. No credit card required. Open source.